Bayerische Motoren Werke
THE X7
When the BMW X7 launched it was the biggest BMW passenger car ever built – providing room for luxury and many friends. This TVC shows what luxury can mean when one is travelling. While others must follow a certain path, drivers in the BMW X7 enjoy full flexibility.
Credits:
Agency: Serviceplan Campaign International Hamburg
Global Chief Creative Officer: Alexander Schill
Managing Partner: Markus Kremer, Thomas Heyen, Florian Klietz
Creative Director: Kolja Danquah
Art Director: Philipp Trübiger, Sudarshan Waghmare
Copywriter: Niklas Scholz, Joy Chakravorty
Conceptualist: Daniel Hill
Management Supervisor: Kristian von Elm
Senior Account Manager: Adam Karger
Head of Production: Henning Rieseweber
Production: ANORAK Film
Executive Producer: Tobias Steinhauser
Director: Gary Freedman
Music: PlayDis!